AI-Powered Digital Signage Analytics

AI-Powered
Digital Signage Analytics

Turn every screen into an intelligent communicator. Ariadne's privacy-first analytics triggers the right content at the right moment, measured, optimized, and 100% GDPR compliant.

Real-Time TriggersGDPR CompliantNo Cameras RequiredMulti-Venue Scale
Book a DemoHow it Works
98%
Content Relevance

Passive Wi-Fi Signal Engine

Ariadne reads anonymous device signals, no cameras, no apps, no PII, to trigger perfectly timed signage content across all your screens.

3×
Ad Revenue
+42%
Engagement
0
PII Collected

What Ariadne Measures

Three Analytics Layers That Power Smarter Signage

Ariadne layers passive sensor data over your venue map to give your signage network real behavioural intelligence, audience reach, dwell patterns, and conversion paths, all without a single camera or opt-in.

01

Audience

Measure actual screen reach and audience cohort size per panel and per time slot.

Audience Targeting & Reach

Count unique devices near each screen, identify new vs. returning cohorts, and understand peak attention windows without collecting any personal data.

  • Real-time device count per display zone
  • New vs. returning visitor segmentation
  • Peak-hour audience sizing
  • Privacy-safe, zero PII collected
02

Dwell

Track how long visitors linger near your signage locations and which content drives engagement.

Dwell & Attention Analytics

Measure attention time at each sign location to understand which creative formats keep audiences engaged longer and which to replace.

  • Average dwell time per screen location
  • Attention comparison across creatives
  • Alert when dwell drops below threshold
  • Integrated with A/B content tests
03

Conversion

Link signage exposure to downstream behaviour, store entries, zone visits, and PoS sales.

Path-to-Purchase Conversion

Connect the dots between signage exposure and action: track whether exposed visitors enter the promoted store, visit the featured zone, or complete a purchase when integrated with PoS.

  • Zone-entry uplift after content exposure
  • Optional PoS integration for revenue attribution
  • Cross-location journey analysis
  • Full-funnel signage ROI reporting

From screens that display to screens that respond

Most digital signage networks are scheduled on assumptions. Ariadne replaces assumptions with real-time data: who is near your screens, how long they linger, and whether the content drives action.

Used by retailers, airports, shopping centres, and workplace campuses across Europe, Ariadne's signal-based analytics integrate with any CMS or digital signage platform via API.

Ariadne digital signage analytics measures audience reach, dwell time, and conversion paths across retail stores, airports, shopping centres, and workplace campuses. The platform uses passive Wi-Fi and Bluetooth signals to generate anonymous, GDPR-compliant insights that power real-time content triggers on any digital signage network.

Book a DemoExplore Integrations

Why Ariadne

The Business Case for Intelligent Signage

Replace guesswork with data. Ariadne's analytics layer turns passive screens into active revenue and engagement drivers, with proof.

3×
ad revenue uplift

Proven Audience Reach

Quantify exactly how many devices were in range of each screen, hour by hour, day by day. Sell ad inventory on real impressions, not estimates.

+42%
engagement rate

Hyper-Relevant Content

Trigger content rules from live footfall, zone density, or repeat visit patterns. Show the right message to the right audience automatically.

+28%
commercial dwell

Built-In Wayfinding

Pair your screens with Ariadne's blue-dot navigation to guide visitors, reduce confusion, and increase dwell time in commercial zones.

0
PII collected

100% Privacy Compliant

No cameras, no facial recognition, no PII. All analytics are derived from anonymous device signals, certified GDPR and TÜV compliant.

4.8×
average ROAS

Clear Campaign ROI

Full-funnel attribution from screen exposure to store entry and purchase. Run A/B tests, auto-optimize schedules, and report results in real time.

<5 days
avg. go-live

Easy Integration

REST API and webhook support for any CMS or signage platform. Deploy in days using your existing Wi-Fi infrastructure, no new hardware needed.

Ready to make your screens intelligent?

Book a 30-minute demo and see how Ariadne turns passive displays into data-driven revenue channels, for free.

Book a Free Demo

The Technology

How Ariadne Powers Real-Time Digital Signage

From passive detection to automated content delivery in four steps, using your existing Wi-Fi infrastructure.

1

1. Passive Detection

Ariadne's software layer listens for anonymous Wi-Fi and Bluetooth probe requests from visitor devices, no app install, no opt-in, no camera.

  • Works with existing access points
  • No new hardware required
  • GDPR compliant from day one
2

2. Behaviour Analysis

Device signals are triangulated and mapped to your venue floor plan in real time, revealing footfall patterns, dwell zones, and audience density per screen location.

  • Real-time heatmaps per zone
  • Dwell time and repeat-visit detection
  • Audience sizing per display
3

3. Content Trigger

Pre-defined rules fire automatically when the analytics thresholds are met, push a promotion when a zone gets busy, swap a creative mid-flight, or display wayfinding during peak hours.

  • Rule-based or ML-optimized triggers
  • Webhook/API integration with any CMS
  • A/B test multiple creatives simultaneously
4

4. Measure & Optimize

Every content play is logged against the audience data. Dashboards show reach, attention time, and conversion uplift, so your next campaign starts smarter.

  • Full-funnel attribution dashboard
  • Automated anomaly alerts
  • Optional PoS revenue integration

What our customers say

Industries

Digital Signage Across Every Venue

Ariadne's signage analytics platform adapts to the unique flows, audiences, and KPIs of each sector.

Retail Stores

  • Trigger promotions when high-traffic zones fill up
  • A/B test creatives across store locations
  • Link signage exposure to basket size via PoS integration
  • Reduce overstocking with demand-signal content
Learn more

Airports

  • Display live queue times on departure hall screens
  • Guide passengers with blue-dot wayfinding integration
  • Boost commercial dwell with contextual offers
  • Measure non-aeronautical revenue uplift per creative
Learn more

Shopping Centres

  • Sell ad inventory on verified impressions, not assumptions
  • Identify shopper personas and match content automatically
  • Increase tenant sales by up to 500% with targeted signage
  • Real-time rerouting to reduce congestion near popular stores
Learn more

Smart Cities & Campuses

  • Publish real-time crowd and event information
  • Adapt safety messaging to live occupancy data
  • Optimize wayfinding across large public spaces
  • Deliver GDPR-compliant citizen communications at scale
Learn more

Resources

Guides, Case Studies & More

Guides, Case Studies & More

Read More

Frequently Asked Questions

Does Ariadne's digital signage analytics require cameras?

How does Ariadne integrate with existing digital signage software?

What hardware do I need to install?

Can I measure the ROI of individual signage campaigns?

Is Ariadne's digital signage solution GDPR compliant?

Talk to us

Two questions, twenty minutes, a real walkthrough of your venue's footfall.

What to expect

  • 20-minute screen share, walked through on your venue map
  • Live walkthrough of Hybrid Fusion sensor outputs
  • Where Ariadne fits, and where it doesn't

Got a different question?

Send us a message

Anything that isn't a sales conversation. We'll route it to the right person and get back within one business day.