DOOH
Gran Pantalla sells advertising on the digital screens in Madrid's Moncloa and Plaza Elíptica transport interchanges and wanted a measured audience for them.
Through Appcelerate, Ariadne has measured the passing audience around the screens in both interchanges since August 2023, with sensors planned level by level on each floor plan and no cameras.
Gran Pantalla uses the measurement to evaluate campaigns and to optimize the locations of its screens.
Retail Stores
"Ariadne delivers clean, insightful retail traffic data, even in small stores. We are expanding Ariadne to other stores."
Airports
"Ariadne's real-time wait time notifications helped Glasgow Airport reduce passenger complaints, increase time spent in r..."
Retail Stores
"Ariadne has revolutionized our business strategy by providing real-time data on footfall and dwell time, revealing cruci..."
Two questions, twenty minutes, a real walkthrough of your venue's footfall.
What to expect
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